I think I got those words right...They come from an article I read a while back. It's to do with how you make decisions. Maximisers gather all the information they can, analyse it carefully and try to make the best possible decision. Satisficers collect some information, then make a decision that is "good enough", and are satisfied with that. They don't mind if they didn't buy the best possible house, or get the cheapest possible deal on their new computer, or whatever. Satisficers are happier (though maximisers might not think so). That's because they are not always worrying that they might have got a better deal if they'd looked harder.
I was thinking about it because I've been running around trying to sort out our holiday bookings. We looked at various ads (lots of earlybird specials at the moment for travel to Europe next year), looked at online booking prices and I went to a certain travel agent, who advertises "lowest airfares guaranteed", to see what he would offer.
The lowest airfares guarantee is slightly misleading, because he gives the same price as you get booking with the airline direct, online. And then he charges a $50 service fee each. However, he came up with a good rental car deal which we couldn't match searching online. So we decided to book the airfare and the rental car with the travel agent and pay the fee. (Ignoring all the other things he was trying to sell, like prepaid bed and breakfast, travel insurance - definitely not the best or cheapest, and tours in Singapore where we have a stopover).
The only thing was that the formatting of his e-mail invoice got scrambled in transit, and I failed to notice that there was a 1.5% addition for paying by credit card. So I paid by credit card, for the hotpoints, then realised we had been overcharged (he also accidentally charged for the insurance we didn't want, and refunded it).
When I replied on his e-mail, he realised what a mess the formatting was, and agreed to refund the credit card. So now I have to go in and pay cash. But we could have booked online for the same price, paid by credit card, and got the hotpoints. And I am sick of running around. So, I am trying to remind myself that I'm very happy to be having this trip, and if I've messed up and not got the best possible deal by finding another travel agent who would accept credit cards, too bad.
On the other hand, with my new camera, I was quite content to spot one that I love, at a good price (special birthday deals at my husband's favourite photo store), and just enjoy it, without comparing dozens of cameras and reading heaps of online reviews. I am happy with it! If there's a better one, I don't want to know!
So, in regards to the opening question, I guess I'm a bit of both, depending on circumstances.